Blogs and Newsletters
Deciding the Right Digital Exchange Ratio
July 30th 2024
Outdoor advertising companies across the country are cajoling and enticing communities to allow conversion of static billboards to digital formats. To...
Buy one, Buy ‘em All
November 1st 2023
Thanks to state laws, removing a billboard in Utah is nearly impossible. Utah billboard owners demand huge ‘just compensation’ payments for buying out...
Weeding Out Billboards
October 1st 2023
With deep roots in the past, a modern-day billboard campaign in Orem targets advertisers. In the 1920s, a group of women’s associations, including...
Utah: Billboard Friendliest State. Ever.
August 1st 2023
Only in Utah is the billboard industry given such a radically favorable and unlevel playing field vs. other property owners, municipalities, and resid...
Addressing the Digital Billboard Onslaught
July 1st 2023
Sales of digital billboard ad space are soaring, but most cities and towns have not updated their digital sign ordinances. Now is a good time to do it...
Act Locally, Think... Creatively!
May 1st 2023
Legacy Parkway is billboard-free thanks to some savvy local leaders who saw well in advance the threat of outdoor advertising on the new highway. Thei...
Federal Courts Uphold Local Sign & Billboa...
February 1st 2023
In January, a federal appeals court rejected a lawsuit that claimed the City of Madison’s sign and billboard ordinances are unconstitutional. It's the...
How to Develop and Strengthen Billboard Or...
September 27th 2022
Scenic Utah's Executive Director Kate Kopischke discusses the growing issue of digital billboards and their impact on community aesthetics in an artic...